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Pia Beeche Revolutionizes Luxury Accessories in Costa Rica

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  • Posted by: Andrés David Vargas Quesada

The world of luxury accessories in Costa Rica has found a new benchmark thanks to the vision of Pia Beeche, together with her best friend and business partner Johana Bukele. Leading the brand Just One Paris, the duo has built a label that transcends fashion and celebrates women in their entirety. From its origins to its most exclusive collections, this project was conceived so that each piece is not just an accessory, but also a symbol of empowerment, elegance, and quality.

Pia Beeche revoluciona los Accesorios de lujo en Costa Rica 1.2

Pia Beeche’s Story

During a trip to Paris with her son, the spark that would become Just One Paris was born. She wanted to bring to Costa Rica unique pieces—just one of each style—handpicked in Paris. From that desire came the name “Just One Paris.”

After an initial successful run as a physical boutique, the fast-fashion market in Costa Rica made that model unsustainable, and Pia decided to close that chapter. She then dedicated herself to fashion styling and makeup, collaborating with numerous premium brands. The loyalty of her clients and her own conviction later inspired her to revive the Just One Paris project.

Her personal life—marked by challenges, resilience, and even a university accident—has been the driving force behind her art. Through fashion and accessories, Pia found both refuge and transformation. Now, through Just One Paris, she aims to help other women feel seen, strong, and celebrated.

The Just One Paris Project

Just One Paris was born with the intention of offering luxury accessories in Costa Rica, distinguished by authenticity, quality, and purpose. Its mission is twofold:

  • To celebrate women—their style, strength, and everyday life.
  • To create a positive social impact, donating part of its profits to selected charitable foundations.

With every purchase, a percentage directly supports these initiatives.

Originally a physical boutique, Just One Paris has reinvented itself as an online-only brand, operating through Instagram (as a catalog) in partnership with Just1 Blog and providing personalized attention. The shopping experience is intimate, curated, and exclusive—each piece personally reviewed by Pia Beeche to ensure it meets the luxury standards the brand stands for.

Materials and Design Essence

The accessories by Just One Paris are designed for women who are feminine, stylish, and passionate about art, architecture, design, and fine jewelry.

They feature premium materials such as:

  • Sterling silver (925), rhodium, and stainless steel
  • Double 18K gold plating
  • Top-grade European cubic zirconia, nearly indistinguishable from lab-grown diamonds
  • Natural stones (quartz, amethyst, amazonite, topaz, turquoise)
  • Genuine leather and stingray skin for unisex pieces
  • Italian leather handbags, silk scarves, and designer sunglasses

Each item includes a care guide that reflects the brand’s commitment to durability and quality.
This combination of craftsmanship and design reinforces its positioning as “accessible luxury jewelry” in Costa Rica.

Available Collections

Golden Era Collection

A timeless line that celebrates elegance and classic charm, featuring rings and bracelets crafted from natural stones such as quartz, amethyst, amazonite, topaz, turquoise, and high-purity crystals.
Each piece is made from stainless steel and gold-plated for brilliance, durability, and a refined finish.
Prices: $40–$150.
Perfect for gifting or self-indulgence—versatile, elegant, and accessible.

Colección Golden Era

Semi Fine Exclusive Collection

The most exclusive line, created for women who appreciate delicacy, luxury, and superior quality.
Pieces are made with rhodium or sterling silver (925) bases, sometimes plated in 18K gold.
The premium cubic zirconia stones shine so intensely that they are almost indistinguishable from natural or lab-grown diamonds.
With proper care, these jewels can retain their splendor for over 10 years.
Ideal for women seeking risk-free luxury, perfect for everyday wear, travel, or special events.
Prices: $200–$875.

Colección Semi Fine Exclusive Collection

Designer Collection

A perfect balance of craftsmanship, durability, and contemporary design.
Created for those with refined taste, it includes unisex leather bracelets (single or double wrap) with 925 silver clasps, chunky rings, minimalist earrings, and stingray leather bracelets, known for their texture and strength.
Each piece is made to order, making this collection a true artisan treasure.
Customers report that even after 20 years, their pieces remain as pristine as the day they bought them.
Prices: $125–$1,100.

Colección Designer Collection

Italian Leather Collection

This collection marks the brand’s entry into the world of handcrafted luxury.
Each handbag is made from genuine Italian leather, featuring flawless finishes, perfect stitching, and embossed authenticity seals.
The designs are elegant, functional, and timeless—ideal for those who value quality and detail.
Prices: $200–$600.

Fashion Statement Jewelry Collection

A tribute to creativity and innovative design, this line features earrings and accessories with avant-garde styles not typically found in Costa Rica.
It is ideal for women who attend frequent events and enjoy reinventing their look without compromising glamour.
Prices: $60–$165.
Since its launch, it has been one of the brand’s most successful lines.

Colección Fashion Statement Jewelry

Pricing and Client Experience

Just One Paris strategically defines its price range—from USD 40 for lighter pieces to over USD 1,000 for high-investment items—to appeal to various customer profiles while maintaining luxury quality and positioning.

The experience is personal and direct, handled by founders Pia Beeche and Johana Bukele. Through its virtual catalog on Instagram and blog, the brand offers clear product information (sizes, materials, piece stories) and a seamless communication process.

Pia personally manages the virtual store, ensuring consistency, quality control, and a cohesive storytelling approach.
Customers receive not just an accessory but a story, emotional value, and the feeling of belonging to something greater than a purchase.

Where to Find or Book a Personalized Appointment

You can explore and purchase through the brand’s virtual store on Instagram: @justone_paris_cr_

Visit their blog platform at @just1__blog_, where most collections are showcased.
They are also expanding their presence on TikTok as @piabjustone.

For personalized attention, you can contact them directly via Instagram DM to schedule a virtual consultation or style session.

The luxury accessories in Costa Rica scene are embodied by Just One Paris, a project filled with soul, history, and authenticity. Behind every piece are Pia Beeche and Johana Bukele, whose journeys of creativity, challenge, and resilience converge to create a brand that celebrates women, their style, and their strength.

With a clear identity, premium materials, and collections that range from accessible elegance to investment jewelry, Just One Paris delivers a coherent, aspirational vision. Through its online store, it offers a personal, meaningful, and purpose-driven experience: to dress with elegance, quality, and intention.

If you seek pieces that transcend aesthetics and carry a story, Just One Paris is ready to welcome you.

Author: Andrés David Vargas Quesada